Twitter is fast becoming one of the most effective ways to communicate over the internet whether its socially or for business, if used effectively its low cost, fast, far reaching and high impact.
But how do you measure how effective your tweets are, how far your reach extends are or how much impact you have upon the twitterverse? And is it possible to see what effect individual tweets have. As with all things sometimes this comes down to quality not the quantity, how useful your tweets are to your followers and how influential the people that you follow are. Luckily there are a few tools out there that will help you analyse all of this and help determine whether you’re a connector or an influencer.
Twitter Grader - A really popular service that gives you an overall score, along with follower time lines and analysis of your most powerful followers and suggestions for what you could do to improve your score.
Klout - Graphs your influence against your audience in relation to your peers, indicating your influencers and those that influence you. Twitalyzer - A very powerful tool breaking down your influence into various categories and charting which way they are moving – although i found a little confusing in its use of terms like velocity and generosity.
Tweetstats - this colourful little tool analyse everything from what time of day or day of the week you most often post to who you retweet or reply to the most.
Tweeteffect - looks at your follower numbers charting which tweets increase them numbers and which decrease them. This gives you a better idea of what subjects are popular and which are to be avoided and sometimes even what tone of voice works welll and which doesn’t. Armed with this information you should now be ready to go out and make your opinions heard, the only question is will you use this new found power to save the world or sell some handbags.